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Thursday, January 19, 2012

GMA'S SNBO TOPS NUTAM RANKIINGS BUT AD PLACEMENTS REMAIN POOR!

GMA's Sunday movie marathon has attracted a relative good number of viewers for GMA as it topped rankings both in Mega Manila and NUTAM. It leads rankings both in Daytime and Prime time even matching rivals from ABS-CBN. However, advertisers seem to be too doubtful about this evening offers as product placements remain low on these movie programs.


Here are the Top 10 daytime and primetime programs from January 15, 2012 among National households:

January 15, Sunday
Daytime:
1.     Kapuso Movie Festival: One True Love (GMA-7) / ASAP 2012 (ABS-CBN) - 12.5%
2.     Dragon Ball (GMA-7) - 10.3%
3.     Party Pilipinas (GMA-7) - 10.2%
4.     The Buzz (ABS-CBN) - 9.7%
5.     Growing Up (ABS-CBN) - 9.4%
6.     Detective Conan (GMA-7) - 8.8%
7.     Tom and Jerry Kids (GMA-7) - 8.5%
8.     AHA! (GMA-7) / Tween Hearts (GMA-7) - 8.1%
9.     NBA 2012 Live (ABS-CBN) - 7.8%
10. Matanglawin (ABS-CBN) - 7.2%

Primetime:
1.     Rated K (ABS-CBN) - 22.6%
2.     Sunday Night Box Office: Operation Condor - Armour of God II (GMA-7) - 20.1%
3.     Pinoy Big Brother Unlimited (ABS-CBN) - 19.1%
4.     Junior Masterchef Pinoy Edition (ABS-CBN) - 18.8%
5.     Pepito Manaloto (GMA-7) - 18.7%
6.     Goin' Bulilit (ABS-CBN) - 18.3%
7.     Kap's Amazing Stories (GMA-7) - 17.6%
8.     TV Patrol Weekend (ABS-CBN) - 17.1%
9.     Gandang Gabi Vice (ABS-CBN) - 15.4%
10. Sunday Night Box Office: Carry On Pickpocket (GMA-7) - 13.2%

Source: Kantar Media/TNS
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