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Monday, December 5, 2011

ABS-CBN DOMINATES THE RADIO INDSUTRY IN MEGA MANILA!

Based on Nielsen Mega Manila Radio Audience Measurement’s data for October, DZMM is still the number one AM radio station in Mega Manila with an all-day audience share of 47%, which left behind GMA’s AM station, DZBB. Kapamilya FM station, Tambayan 101.9 also wins over its Kapuso counterpart with an all-day audience share of 22% vs Brgy LS FM’s 17%.

ABS-CBN registered a net income of P2.1 billion in the third quarter of 2011, while GMA Network reported only a P1.58 billion net income in the same period.

Kantar Media has 22 TV networks, ad agencies, and pan-regional networks subscribing to its ratings services. Among its current subscribers are ABS-CBN, NBN, Sky Cable, J. Romero and Associates, Adformatix, Starcom, OMD, PhD, Mediacom, Mindshare, MEC, Maxus, Universal McCann, and Wellmade Manufacturing Corporation. They also include pan-regional networks likes CSM Media Inc., Fox International Channels, Star HK, Discovery, AXN, HBO, MTV, and Sony Pictures Television International.

ABS-CBN shifted to Kantar Media/TNS after filing a case vs. AGB Nielsen Media Research for failing to comply with its request to investigate alleged cheating and data tampering in TV ratings. The case is still pending in court.

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